Gulf Georgia Management, Mayor of Rustavi, and two-time NBA champion Zaza Pachulia signed a memorandum of cooperation that ensures the construction of a basketball field named after Zaza Pachulia in the city of Rustavi. It is the fifth basketball field in Georgia to be constructed by Gulf Georgia. 

In 2018 Gulf Georgia and Zaza Pachulia signed a memorandum of mutual cooperation. The main subject of the memorandum is opening basketball fields around Georgia and promoting a healthy lifestyle among the youth, which is one of the top priorities of Gulf's CSR policy.